August 2006 - MATRIX.COM BREAKS NEW GROUND WITH AN INNOVATIVE ONLINE SALON PROFESSINAL RECRUITMENT SITE AND AN INTERNET 'OSCAR'
Just on the heels of sell-out educational event Matrix Destination, Matrix continues to underscore its commitment to salon professionals as the brand's Integrated Communications team announces the launch of a new Matrix job search site, www.clubmatrix.com/joblink.
Enabling salon professionals from around the country to find and post salon jobs, the site also reaffirms Matrix's position as the salon professional's online industry leader and innovator. "No other professional manufacturer offers such a service," stated Vivianna Barrera, Director, Integrated Communications at Matrix. "For the first time, stylists and salon owners have everything they need to find quality salon jobs and talent. This salon job website is aspirational to the people using it because it gives them a sense of all the amazing options out there - as well as a distinct advantage in today's competitive war for salon jobs."
In addition, Matrix.com - already the number one site within L'Oréal - now boasts the additional honor of winning its first internet 'Oscar,' an Official Honoree Webby Award.
The online industry's leading international honor, a Webby recognizes websites that exhibit remarkable achievement in design, content, usability and functionality. "We honor the outstanding websites that are setting the standards for the internet," said Tiffany Shlain, founder and ambassador of The Webby Awards. "Matrix.com's Official Honoree selection is a testament to the skill, ingenuity, and vision of its creators." Awards are determined by the International Academy of Digital Arts & Sciences, a global organization with a membership that includes musician David Bowie, Internet inventor Vinton Cerf, Naked Chef Jamie Oliver, The Body Shop president Anita Roddick, "Simpsons" creator Matt Groening, Real Networks CEO Rob Glaser, and fashion designer Max Azria. Barrera noted that "because the International Academy of Digital Arts & Sciences judges on creativity, design, functionality and user experience, it is an enormous honor to receive recognition for our site. We depend on Matrix.com to underscore our stylist-centric approach, relying on it to promote our products and stylists, drive salon traffic and provide stylists with the tools they need for personal and professional success. It is rewarding to see our efforts commended by a recognized international entity."
This Webby Honoree distinction puts Matrix's site in the company of online leaders such as Amazon.com, eBay, Yahoo!, iTunes and Google, and marks a year in which a record number of entries from around the world were submitted.